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When cool becomes cumbersome...
I like flashy web features as much as the next Internet-surfing junkie. I'm virtually married to the Web - it's where I rent my movies, play my games and order my natural teas. I'm often in shock,...
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Prototype and Script.aculo.us
I wanted to put up a post about Script.aculo.us a while ago, but for some reason have not yet. For those that are not familiar with the Script.aculo.us JavaScript libraries, I would recommend checking...
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The Cox Box - The skewed view of ecommerce
It’s not easy, being a person who remembers Julius LaRosa, and trying to fit in with the MySpace crowd. It is hard for me to think it’s okay to show your tattoo of your hot second grade teacher on the...
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Product Videos Breathe Life into the Shopping Experience
Most people enjoy shopping. They enjoy it in the “real world” and online. But for many, despite the numerous advantages, online shopping simply lacks the hands-on experience they desire. Take something...
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Increasing Sales With Videos
comScore recently stated that videos on ecommerce sites have gone up by 40% in a single year. Well it is no wonder! Creating videos for your products can and will help you to increase sales and reduce...
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Minor Adjustments to Your Video Maximize Results
So you have decided to add video to your shop. Good decision! But it’s important to note, that as a dynamic media form, video is particularly sensitive to minor changes. At this point, you’re probably...
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Lights! Camera! Action! Use Video to Market Your Online Business
When was the last time you watched a video online? Whether it was a feature-length movie on Netflix, a sitcom on Hulu, or an offbeat short clip on YouTube, for most of us it hasn't been more than a few...
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Going Mobile
First, let me say that I am not an expert on mobile eCommerce. But, it's time to start paying attention to the impact that the iPhone, iPad, Android devices, and so forth are having on how people shop...
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10 Ways to Make Your Video Not Suck
As I’ve pointed out in previous blog posts, I know a few things about video production. Photography and videography are a passion of mine. So, listen up, please! Nearly every tutorial that explains...
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